Most website owners know just how important it is to constantly provide fresh, high quality content to their audience, and one of the best ways to do this is by allowing website visitors to upload videos. This lifts the huge burden of content creation off your hands and is an incredibly effective ploy to build out your site. But how does one go about trying to handle and manage all these videos? Read on to find out how you can easily add video functionality to your website.

The most popular form of user-generated content is video, but users uploading large video files to your website will put a massive strain on your servers. And with lots of different users uploading lots of different file formats, there is no uniformity between videos, and that can cause a lot compatibility issues, rendering the videos entirely useless.

The best solution to this problem is to use one of the online video converter services that are currently available. But choosing which one to use can be difficult if you don’t know what to look for. Here are a few tips to help you narrow your search down and hopefully help you to find the best online video converter for your website and situation.

1. A Wide Range Of File Types.

An important aspect of an online video converter service is how many file types it can process. It would be useless to pay for a service that only converts a limited amount of video file types, since it would mean that some users wouldn’t be able to upload their videos to your website.

To avoid this problem, you should only consider paying for an online video converter service that not only supports a large number of file types already but is also looking to add new file types as soon as they become available. This way you will avoid any immediate problems, while also being prepared for any future problems as well.

2. Ease Of Set Up.

Even if you are the most tech savvy person around, you don’t want to be constantly having to maintain the constant flow of videos being added to your site through the online video converter service, as it will mean that you’ll end up spending less time on the important aspects of your site and will instead have to keep up with the unrelenting maintenance work.

This is why you should opt for a service that is extremely easy to set up and requires as little up-keep as possible. You shouldn’t use a service if you’ll be the one to end up doing all the leg work. Even if it means spending a bit more money than you would want to, you should choose an online video converter service that is completely hands free. That way once you’ve set up it on your site you don’t have to spend any more time on it.

3. Speed Of File Upload.

If you run a popular website then the chances are that a lot of people will want to upload videos. This can put serious strain on the servers of whatever online video conversion service you use. It will mean the speed of upload for the videos will be slow and it may even cause long queues of people waiting to upload their videos.

To avoid that sort of hassle you should use a service that is able to cope with lots of videos being uploaded simultaneously. Ideally you should use a online video converter service that uses the Amazon Cloud system, as this allows for the quickest uploading of files with little to no queues.

4. Compatibility.

Another major problem that arises from lots of different people trying to upload lots of different types of video files of different sizes and aspect ratios is compatibility. You want an online video converter service that will take all videos, no matter how they differ in file type, size and so on, and then convert them into the same file format, size and aspect ratio.

This will allow you to have consistency between all the videos on your website, and once you have established this uniformity among all the videos on your website, your users will be able to upload as many videos as they please, without ever having to worry about compatibility errors.

5. Automatic Watermark Logo.

With the ease at which people can steal videos from any website they choose, content providers have no way of stopping people stealing their video content. Instead, the next best solution is to watermark videos with your own logo or website URL. This way at least the people watching the stolen video will know the original source.

Therefore you should look to use an online video converter service that will automatically watermark any video uploaded to your website with your own unique watermark. It is a very simple yet effective step to reducing the damage of content theft. It may not seem important for a lot of webmasters, but if you have a site with lots of popular videos you do not want someone to steal them and pass them off as their own.